Category: Franchising

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Establishing Your Brand on College Campuses

Many students are cash-strapped, nowadays. Nevertheless, their purchasing power is very high. Research reveals that 20 million students in the US have a combined disposable income of $417 billion. Moreover, another survey of students’ parents reveals that students now make 70 percent of their purchases themselves. These purchases are often made on credit cards. Therefore, students often have a significantly higher purchasing power.

If you know this, you can utilize it to capture the attention of the 16-24 age demographic. However, it is essential for your product or service to appeal to the lifestyle of the students. Additionally, student ambassadors should be utilized to spread the word about your product or service to their friends and classmates.

If you have not yet considered this demographic, it is time to reach out to them now!

Social media is a popular method for socialization and communication between many young people. Students are the majority users of social networking sites like Facebook and Twitter. These are the right places to introduce brands to young people.It is probably the right place to introduce a brand to them. To capture the student audience, it is essential to be a part of the conversation; it is also important to keep them engaged. Social media is the ideal platform for this.

However, studies state that half of these social media savvy youngsters fail to follow brands on social networking sites. Students who do follow often only show temporary, marginal support. Social media is definitely a great platform for engaging students and spreading the word. However, it is definitely not the best for brand introduction and recognition.

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Beautiful Rumi Quotes that are Worth Reading

Rumi, is the most popular Sufi poet in the world. His work is not only deep and intense, but also very ethereal. His poetry often stirs an emotion never touched and shows a facet never seen. This Buzzle article has a collection of some beautiful Rumi quotes that are worth reading, without which, life would literally feel quite disregarded.

“As you start to walk on the way, the way appears.”

“Let yourself be silently drawn by the strange pull of what you really love. It will not lead you astray.”

“Two there are who are never satisfied — the lover of the world and the lover of knowledge.”

“What you seek is seeking you.”

“Don’t be satisfied with stories, how things have gone with others. Unfold your own myth.”

“Raise your words, not voice. It is rain that grows flowers, not thunder.”

“You are not a drop in the ocean. You are the entire ocean in a drop.”

“Do you know what you are? You are a manuscript oƒ a divine letter. You are a mirror reflecting a noble face. This universe is not outside of you. Look inside yourself; everything that you want, you are already that.”

“Don’t grieve. Anything you lose comes round in another form.”

“Yesterday I was clever, so I wanted to change the world. Today I am wise, so I am changing myself.”

“Stop acting so small. You are the universe in ecstatic motion.”

“Forget safety. Live where you fear to live. Destroy your reputation. Be notorious.”

“Start a huge, foolish project, like Noah…it makes absolutely no difference what people think of you.”

“When you go through a hard period, when everything seems to oppose you, … When you feel you cannot even bear one more minute, NEVER GIVE UP! Because it is the time and place that the course will divert!”

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An office is a place where many people come and go. Choose some paint colors that will stimulate the employees, relax the customers and make them feel welcome. Here are some ideas for interior paint colors and combinations to remodel your office and make it look more appealing to the vision.Avoid using white, as this color gives a very sterile look to the walls. Remember a shade of color can make a room look large or small. So, it is better to avoid black or dark colors that will give off a repulsive look to your office.The popular choice of paint colors that will give a soothing and inviting look to your office are beige, tan, light yellow and some shades of blue.When you choose paint colors for your office make sure that these colors have a resemblance to the flooring and office furniture.

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These were some tips for choosing paint colors. Before you paint the walls of the room, always paint a small portion of the wall to check how it looks. If you are satisfied with the result, you can go ahead with the task, or else you can always try other combinations. Whatever color you choose, make sure that it serves its purpose and brightens up the atmosphere of the room. Happy painting!

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There are so many elements today in our lives that make things more and more hectic by the day, and there hardly seems to be any respite from the constantly mounting pressures and tough competition to stay ahead of everybody, plan for the future, etc. However, this has also led to rising stress-related issues, blood pressure, etc. While one cannot simply sit at home to avoid all this, a bit of humor has always helped in bringing cheer to one’s day.

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Yes, it is true. Just one good joke in a day can actually relieve a high amount of stress, and make your hormones come to their normal levels despite all the anxiety and pressures of the professional life. Think of it this way, has not there been a day when you were told a joke by a friend or relative on the phone or via SMS, and you kept on thinking about the same throughout the day, and had a great, stress-free working experience. You might also have spread the cheer by telling the joke to your colleagues, thereby also brightening their day and bringing some laughter in their lives. Is not this proof enough of what a great joke can do to your entire day?